This week we visited Tipping Point communications in Rochester, the Key Bank Center in Buffalo and Watkins Glenn International.
We were given information about the advertisement agency business at Tipping Point along with a breakdown of how analytical software can be used to help with marketing while advertising.
Pegula Sports gave us a tour of the Key Bank center as well as a marketing presentation on how to get fans into the arena seats with special events, advertisements and marketing strategies.
Watkins Glenn International described the differences between the growing markets for each types of races performed at the raceway. They also described how they contain and provide hospitality for the media and press.
Can't wait to see what next week brings!
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